Stop the Stream to Honor Steve Jobs

Steve Jobs is dead.

The news makes my life pass before me. I stare at the screen where Facebook users continue their posts about Farmville rewards and I want to yell Stop! Stop all the game posts; Stop all the Tweets! Stop everything for one second and recognize the man for the way he changed the world. Can’t you pause for a second to pay tribute to the man whose contributions lead to the creation of all these live streams of posts.
He’s been a part of my life for 26 years and yet, I only met him once. As I think about his life, I can only smile and say Thank you. Thank you for sharing your dreams and making them ours.

Please observe a moment of silence at least to honor this great man. There was no one else like him and we’re all better because of him.

Funeral Blues
W. H. Auden
Stop all the clocks, cut off the telephone,
Prevent the dog from barking with a juicy bone,
Silence the pianos and with muffled drum
Bring out the coffin, let the mourners come.

Let aeroplanes circle moaning overhead
Scribbling on the sky the message He is Dead.
Put crepe bows round the white necks of the public doves,
Let the traffic policemen wear black cotton gloves.

He was my North, my South, my East and West,
My working week and my Sunday rest,
My noon, my midnight, my talk, my song;
I thought that love would last forever: I was wrong.

The stars are not wanted now; put out every one,
Pack up the moon and dismantle the sun,
Pour away the ocean and sweep up the wood;
For nothing now can ever come to any good.

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Self-Deprecating Advertising? Really?

Advertising sure has come a long way since I went to school. Recently, my husband and I were snickering ourselves silly when we saw a television ad in which the announcer actually said “Call 333-3333* and We’ll Pick Up the Phone.” In 2002, TrendSpotter reported an upswing in Self-Deprecating Advertising. A water bottle company issues an undesigned, plain bottle with only the words “Another Bloody Bottle of Water.” A handbag designer gets a lot of buzz when they portray their product as barf bags.
But, I wonder if Microsoft Windows Phone 7 $500 million dollar advertising blitz really knows the message their sending. PC World interprets the point of the ad as the phone that will “save us from our phones” and will get users “in and out and back to life.”

Sure, their marketers might have you believe that there’s a “HUGE” problem with self-involved Android, BlackBerry, and iPhone users who have dropped out of life. But will these users actually consider buying a phone who’s advertising message is “Hey, the Windows Phone 7 is so boring you won’t be distracted?”
I mean, Really?

*not the actual phone number

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